Dress up to the nines and walk down the red carpet as the paparazzi clamor to get THE shot of YOU entering the hottest event in Lakeland this August! It’s all about HOLLYWOOD baby!

Dress up to the nines and walk down the red carpet as the paparazzi clamor to get THE shot of YOU entering the hottest event in Lakeland this August! It’s all about HOLLYWOOD baby!

It’s back to the grind of the school year, but it doesn’t have to be all work and no play.  Downtown merchants and title sponsor MIDFLORIDA CREDIT UNION want you to have fun with knowledge, so we’re organizing a trivial pursuit scavenger hunt.  Pick up your game cards at any participating merchant and go in [...]

This year Downtown is partnering with the Polk County Builders Association and its members to create a huge First Friday event. Up and down Kentucky Ave. you’ll find art vendors and art receptions. The Art of Better Living is brought to you by the Polk County Builders Association and their members. Visit Munn Park to [...]

Distinguished racing driver, Lyn St. James, will serve as Honorary Chairperson for the 2010 Lake Mirror Classic Auto Festival. Ms. St. James was the 1992 Indianapolis 500 Rookie of The Year (first woman to ever win). She competed in 7 Indianapolis 500s and 15 Indy Car events. She set the world record on a closed-course [...]

November 5 -  College Spirit Night Dust off your old college sweatshirt and head Downtown for College Spirit Night!  There’s got to be more than just Seminoles and Gators in this town, right?  LSU anyone? We want folks to sport their favorite team or alma mater as they stroll around Downtown. The stores are encouraged [...]

Don’t miss the Comedy Buffet, live at Black & Brew.

Lakeland’s Premier Coffee House & Casual Eatery now offering gourmet flatbreads! See our coupon…

First Friday for tonight is canceled. Restaurants & Brooke Pottery will be open tonight, though.

WEATHER UPDATE: The weather looks like it has settled in over us for the evening. The dancing related activities and music have been canceled. We are looking at the possibility of RESCHEDULING THE FIRST FRIDAY TO THE SECOND FRIDAY. We have to contact the dance groups and check availability. Please check back with us.  If [...]